68% of shoppers abandon their e-commerce shopping carts. Ouch. Shopping cart abandonment accounts for $18 billion in lost revenue every year. That stings the bottom line a bit, doesn’t it? Fortunately, there are simple ways you can gain back some of that lost revenue. This infographic shows eleven e-commerce tactics […]
Yearly Archives: 2014
When you’re hiring agencies, design firms and research partners year after year, you’re also developing awesome relationships with some pretty creative people. You might be getting gifts from those agencies this year. Instead of taking this gesture for granted, return the sentiment! The best partnerships flow two ways. Isn’t it time […]
Faced with marketing challenges? You’re not alone. We asked six senior marketers to share the challenges they’re tackling day-in and day-out. From engaging customers with the right content to managing the client-agency relationship, the fast-paced race to stay ahead of the competition creates tough problems to solve for every company. Can […]
The Ad Club has launched their online Boston agency directory, powered by Agency Spotter, to benefit its membership. This latest collaboration between The Ad Club and Agency Spotter makes it easy for association members and others across New England to start their agency search right from their local professional network. […]
Hint: Agency Spotter is fast and effective. Finding the best marketing agency or design firm can be a long, complex process. There is a better way. Michele Allum, Manager of Marketing Communications at Elekta Healthcare, shares three ways Agency Spotter made her most recent agency search the best yet. Take […]
Speed and precision: the key ingredients to finding the best marketing agency. And being canine obedience winner. Winners have to act fast and minimize mistakes. That’s as true for canine competitors as it is for businesses searching for the best marketing agency possible. Fortunately for you, Agency Spotter’s search tool helps brands […]
Get more from your partnerships. Too many client-agency partnerships are crushed on the rocks because of miscommunication and mismatched expectations. You invested time in finding your creative agency; don’t let your effort turn into a sunk cost. Steve Denker, of strategy agency TopRight Partners, shares six tips you can use […]
The digital landscape of the South is packed with innovators and creators. Get to know them. Atlanta’s digital best and brightest come together every year for the Atlanta Interactive Marketing Association‘s Awards. So naturally the Buckhead Theater was bubbling with excitement last night. Seven of those best and brightest left the […]
Maximize your e-commerce agency ROI. You’ve got an operational e-commerce site. Congrats! But now it’s time to drive revenue, especially as the holiday shopping season ramps up. Just as Agency Spotter can help you find the right ecommerce agencies to build your site, we can help take that relationship to […]
Winning a Hatch Award is a lot of fun. Last night marked the 54th rendition of the Ad Club of Boston’s Hatch Awards. For a city with so many great advertising and branding agencies, there was a lot to celebrate. The namesake of the Hatch Awards is Francis W. Hatch, who started his […]