In honor of March being Women’s History Month, Agency Spotter felt it would be most appropriate to create a resource to aid in your search for the perfect women-owned agency partner. Keep reading to find some of the best women-owned marketing and advertising agencies. As you work your way through […]
Nicole Schuster
Over $4.5 billion in funding awarded to date; leading tech investment conference expands national footprint with virtual format for its 14th annual event ATLANTA – September 25, 2020 – SpotSource by Agency Spotter announced today that it has been chosen out of a record-breaking 400 applicants as one of the […]
One of the biggest marketing headlines from 2019 to 2020 was that influencer marketing was on the decline. However, we now know this is definitely not the case. In fact, with all the people that flocked to social media to kill time during the pandemic, influencers hold more power than […]
Please join us in celebrating Black-owned marketing agencies. After weeks of research, we were surprised by how few sources there were for Black-owned marketing agencies and design firms. We have been tracking minority-owned agencies on our agency search platform, Agency Spotter, for more than seven years. Even in our own […]
Gen Z’s short attention span and natural distrust of brands makes marketing toward them a rather difficult task. Thanks to insights provided by agencies that specialize in Gen Z marketing, Agency Spotter was able to create this how-to-guide when it comes to marketing to Gen Z. Understanding This Generation Gen […]
There is no denying the ample amount of controversy surrounding the Chinese-owned app, TikTok. Although the future of the app remains uncertain, there is one thing we know for sure: over the past few months, TikTok has become an extremely powerful marketing tool. TikTok Marketing Quickly Became A Valuable Tool With […]
The Coronavirus is forcing many industries to reevaluate their marketing strategies. With all major travel at a complete halt, travel and hospitality marketing is having to adapt. By not adapting to the current situations, brands face the risk of losing future customers. Keep reading to see exactly how the companies […]
There is no denying that 2019 was a big year for branding. Companies of all sizes sought help from creative agencies to alter their identities. Keep in mind that not all of the companies altered their logo. Rebranding is more than just changing a logo. While the logo is an […]
Despite the nature of this uncertain time, so many companies have showed their willingness to help their communities. An extraordinary number of companies, big and small, have increased philanthropic marketing efforts. Keep reading to see some what brands are giving back and what agency professionals think of all this philanthropic […]
There’s no denying the Coronavirus pandemic has had a massive effect on businesses across the globe. As a marketer, it hurts to see so many agencies struggling that are typically thriving during this time. Once again, we wanted to see how agencies are navigating this unusual time. Meet MAXBURST Top-rated […]