March in San Francisco can only mean one thing: the Greater San Francisco Ad Club’s annual Addy Awards. The SF Addy Awards is a big night in Fog City. 321 entries submitted by 47 agencies were judged in a variety of disciplines. For your convenience, we pulled out six of […]
Advertising + Marketing
358 posts
Advertisers have marketing to minority groups all figured out, right? When it comes to healthcare, maybe not. Covered California, that state’s health insurance marketplace, recently received press over its poor enrollment numbers with Latinos. The reason for the shortfall has been attributed to marketing materials that don’t connect with the […]
What makes Améredia unique? Diversity and Multiculturalism. We represent various ethnic demographics and enable brands and non-brands to connect and grow uniquely within these, nationally and globally.
Going through an initial branding or a rebranding process can be intense. Ask branding agencies these five questions to get the ball rolling.
With these five simple questions and Agency Spotter, starting a new, productive partnership with an advertising agency isn't so hard. Your perfect agency is out there, we promise.
Which elements of branding are most challenging to marketers today? You don’t want to be the marketing person who plunks a bunch of money into Social Media and when your boss asks for the ROI you don’t have a satisfactory answer.
We’re a focused team of iconoclasts who like our work and clients, and find our own thrill in making a real difference to our clients’ businesses.
For the second year in a row, Bleu took a Davey Gold Award for Interactive Multimedia. To date, Bleu is the only agency on the west coast to win a gold.
If ATTIK had a superpower, what would it be? Mind-reading. It would be great to know exactly what our clients are thinking at all times! :)
Year 1, DONE! We set out with a mission to make it easy for brands to discover creative agencies and find the right partner faster. Sitting side-by-side with marketers to hear what challenges they face when hiring an agency, we made sure to design a solution that not only solves […]
