Join us as we talk to Kurt Uhlir, the CEO and Co-Founder of Sideqik, a platform that has quickly become the application of record for marketing teams working with brand influencers, athletes, players, local retailers, affiliates, ambassadors and other types of partners. Kurt is known for leading, advising & building […]
cmo
29 posts
Agency Spotter recently sat down with Ed Nevraumont, a CMO and seasoned analytical marketer with over 15 years of experience at organizations like McKinsey and Expedia. Today’s CMO needs both a creative vision and a serious proficiency with marketing analytics to build a sustainable, successful brand. Ed Nevraumont is […]
Get more from your partnerships. Too many client-agency partnerships are crushed on the rocks because of miscommunication and mismatched expectations. You invested time in finding your creative agency; don’t let your effort turn into a sunk cost. Steve Denker, of strategy agency TopRight Partners, shares six tips you can use […]
The secret to being a better CMO is that there is no secret. Regardless of whether you’ve hit the C-suite or are climbing the rungs, these videos from McKinsey on Marketing & Sales can help you be a better marketer in less than six minutes. The role of the CMO […]
Agency Spotter’s Boston spotlight proved one thing: the Boston marketing scene is chock-full of talent. We had a hunch that the Hub’s marketers had some hustle. And do they ever! This is a city where smart, creative people far outnumber varieties of Sam Adams beer. This is a place where […]
Six Boston marketers have hit the jackpot. They’re heading to lunch with Zipcar CMO Brian Harrington! Here at Agency Spotter, we’re thrilled to create an opportunity for Boston’s marketers to connect. After all, our Boston spotlight proved that this is a city with deep marketing talent. Kathy Kiely, president of The […]
Don’t miss this awesome opportunity to connect with one of Boston’s top marketing talents, Zipcar CMO Brian Harrington! We’re sending six lucky Boston-based winners to lunch with Brian Harrington. Get yourself, and your colleagues, entered before Wednesday, June 25!
In creating Agency Spotter, we have set out to organize the creative services industry and the landscape of agencies around the world. By creating the first digital marketplace connecting brands and creative agencies, we’ve increased transparency and removed the barriers that keep marketers from finding better agencies with a smarter […]
After years of seeing both businesses and agencies waste tons of time trying to find one another, I decided to focus on creating a sustainable solution that will help reinvent how the trillion dollar marketing services industry shops for partners. At Agency Spotter, we are forging a digital platform that […]
