In order to uncover the most important business trends affecting CMOs, their marketing teams, and their companies, we’ve systematically reviewed the literature on the subject. Drawing from sources like Deloitte’s latest CMO Survey and articles written by McKinsey’s subject matter experts, Agency Spotter has determined the hardest-hitting trends to be […]
marketing
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Agency Spotter’s has just released our January 2018 Top Marketing Agencies Report. The report features 20 marketing agencies specializing in marketing strategy, public relations, experiential marketing, promotions, shopper marketing, influencer marketing, multicultural marketing, word of mouth marketing, events, direct marketing, and marketing automation. Ranking is based on agency credentials, level […]
Agency Spotter has recently published the Top 20 Branding Agencies quarterly report for January 2018 that ranks more than 2,000 branding agencies based on their competitive portfolio, agency work and client reviews. 17 agencies made the Top 20 Branding Agencies report for the first time this January, with 7 of […]
Agency Spotter has just released our January 2018 Top Advertising Agencies Report. The report features 20 exceptional ad agencies out of a pool of more than 2,300, and is ranked based on credentials, focus and expertise in advertising, verified client feedback, and project work. Cleveland-based agency Brokaw occupies the number […]
For some marketing agencies and design firms, working with big multi-national companies could be the ultimate prize. But for others, working with organizations that help make the world a better place is a more rewarding achievement. Work for non-profits may not always get the big headlines and awards, but it […]
Whether your a large corporation or a growing small-medium business, finding the right marketing agency can complicated and time consuming, especially when you consider the tens of thousands of agencies out there. And, if your company is following the trend of looking for a smaller, more nimble or focused agency […]
Chicago is one of the biggest sports markets in the country — only Los Angeles and New York are bigger. So it comes as no surprise that sports marketing has become a large part of the business world in Chicago. As sports becomes more and more popular and more and […]
A clear and informative digital marketing brief can go a long way. There is a lot that goes into making an effective, quality digital marketing brief that communicates the desired message. Three agency thought leaders from top digital agencies shared what exactly makes a good digital marketing brief and what […]
Lessons of going from large enterprise to the startup world A lot of people who work in large companies say, “I really want to do something more entrepreneurial”. But, most don’t have any idea what they are getting into. Before leaving your cushy enterprise gig, you should attend this session. […]
How does a startup help to build an entirely new product category while trying to grow its own business as quickly as possible? In the world of B2B marketing, there are very few companies that can claim they helped build a category. Salesforce has helped the SaaS world grow by […]
